Using the concept of the "fischer TourTruck", we launched an ambitious tour of Germany with a mobile training and exhibition center for fastenings specialist fischer.
In an impressive truck, fischer takes its unique training competence directly to the trade partners. The multifunctional "experience world" in the fischer TourTruck stretches from the extendible side walls across a total area of 90 sqm and over two levels.
The destinations included selected consumer and specialist construction stores and industry trade shows. Manual workers are able to expand their specialist knowledge in both theory and practice in small groups. DIY enthusiasts can learn about the diversity of the fastening solutions and test the products for themselves.