The #Post app is now going at #effzeh! Deutsche Post DHL is an exclusive partner to 1. FC Köln. As part of the sponsorship, we activated appearances in and around the RheinEnergie STADIUM to boost our client's communication.
The messenger service SIMSme was presented at the celebrations for the start of the season and at selected home-game days as "Partner of the Day", with attention-grabbing promotional activities. The approach to stadium visitors was through personally interactive samples and prize draws.